Proposal Analysis

Investment Proposal or Sales and Marketing Tool?

Oftentimes, financial institutions provide prospective clients with an investment proposal and recommended asset allocation.  Less sophisticated clientele are easily impressed with these reports and feel the advisor is more than capable to address their financial needs. Unfortunately, these reports are often templates or “cookie cutter” proposals generated to create an air of expertise and provide a false sense of security for the client. Most client’s, as well as some advisors, are not aware of the applicability (or lack thereof) of the generated report to their specific circumstance. It is a sad fact these reports are used more as a sales tool rather than an honest interpretation of the client’s overall situation.

 

Analyze the Credibility of an Investment Report

Advisor Analyzer offers proposal analysis to assist in determining the applicability of these recommendations in relation to the overall economic/investment environment as well as each client’s specific situation. Often, financial institutions and advisors will use different sets of risk and return parameters in generating their forecasts and reports. Two firms may provide vastly different investment recommendations to the same client, and this may create further ambiguity as to which allocation is most suitable. 

 

Understand How the Proposal Applies to You

Advisor Analyzer aids the client by increasing his or her understanding of their specific financial situation, as well as elucidate the proposed allocations provided. Given these reports, we can provide the client with objective variables that the client should consider for proposal revision. The client can then discuss these variables with the prospective advisor, to generate a more refined, customized proposal that better captures the client’s wealth management needs. In doing so, we ensure both the client and the advisor mutually agree on a predetermined set of services and investments that are most applicable.

 

To learn more about Advisor Analyzer Services please give us a call at: 646-434-5497 or email us at: services@advisoranalyzer.com